NZESL is the largest ESL specialist in Australasia in addition to having sourced, installed and supplied the highest number of ESLs across the region

We are your go-to team for ESLs with a proven track record for over 13 years. We are proudly 100% New Zealand owned and operated

As New Zealand’s leading electronic label provider, we have a dedicated team to support retailers from Kaitaia to Invercargill and everywhere inbetween

Seasons IGA East Brisbane

This week has seen the OZESL team in sunny Queensland’s capital Brisbane, where we have had the privilege of installing Pricer 4 colour ESL into the Seasons IGA East Brisbane store, located a stones throw from the famous Gabba cricket ground. Seasons IGA East Brisbane...

Hill Street Blackmans Bay

Last week the OZESL team completed an ESL installation at Hill St Grocer Blackmans Bay, this picturesque suburb located on the outskirts of Hobart, Tasmania. OZESL are pleased and excited to be converting the store to new ESL technology. We would like to thank all the...

Bottle-O Bli Bli, Sunshine Coast

Located in the glorious Sunshine Coast region Qld, Bottle O Bli Bli is the most recent addition to the growing number of stores partnering with OZESL to bring them the latest Pricer 4 colour electronic shelf labels.  A brand-new build stocked with a great selection of...

New World Pahiatua

Pahiatua is a rural service town in the heart of the Tararua district, and at the centre of Pahiatua is the busy New World store. Thank you, Fletcher Bellamy and your team, for working with us on this installation. I think you will agree that the store looks great...

Four Square Britomart

Congratulations to Four Square Britomart on your grand opening! We're proud to be a part of your journey, providing ESLs to enhance the shopping experience. Here's to a successful partnership ahead!

FoodWorks Yackandandah

Tucked away in the lush valleys of the Stanley State Forest lies Yackandandah – a picturesque township, home to makers, bakers, artisans and distillers. This week has seen the OZESL team installing Pricer 4 colour ESL into Foodworks Yackandandah, part of the Retail...

New World Whakatane

With a ESL install, one doesn't always have to do the whole store in one go.  New World Whakatane completed fresh chilled, frozen and liquor install in June last year as these were the difficult, fast moving, pressure points in the store for pricing.   Now 15 months...

SmartTAG True Four Colour

The most dramatic. beautiful and clear e-paper ever created.

A new generation range of display and electronic shelf label (ESL) designed to engage and communicate using superior resolution graphics and stunning bright colours. Pricer’s unique and scalable infrastructure means longer battery life and greater capacity for changes, updates and use of flash meaning that these are the most highly functional and longest lasting displays and ESLs of their type in the industry.

Unlike all the other ESL suppliers around the world who talk about having 4 Colour ESL’s, show fancy videos, and send out glossy brochures, we don’t just talk about 4 colour PRICER is manufacturing 4 Colour ESL’s NOW, we have them in stock and are already installing them.

At NZESL – We walk the talk!

Our Solutions

Our electronic shelf labelling solutions helps you to save time with automatic price updates. We’re more cost-efficient than paper, and improve our customers’ experience with accurate, reliable pricing.

HD300 Electronic Label

We are excited to introduce our new product is now in stock! The amazing HD300 A4 size label. Contact your relationship manager or order online here.

Our Customers

Our live clients

NW Albany|NW Birkenhead|NW Broadway|NW Brookfield|NW Browns Bay|NW Carterton|NW Churton Park|NW Dannevirke|NW Devonport|NW Eastridge|NW Feilding|NW Foxton|NW Gatepa|NW Green Bay|NW Green Meadows|NW Hastings|NW Havelock North|NW Hobsonville|NW Hutt City|NW Island Bay|NW Kapiti|NW Karori|NW Kawerau|NW Khandallah|NW Kumeu|NW Levin|NW Long Bay|NW Marton|NW Masterton|NW Matamata|NW Milford|NW Miramar|NW Morrinsville|NW Mt Roskill|NW New Plymouth|NW Newlands|NW Newmarket|NW Newtown|NW Ohakune|NW Ormiston|NW Opotiki|NW Otaki|NW Papakura|NW Papatoetoe|NW Pioneer|NW Porirua|NW Pukekohe|NW Railway Metro|NW Regent|NW Rototuna|NW Metro Shore City|NW Silverstream|NW Stokes Valley|NW Stonefields|NW Stratford|NW Taihape|NW Tawa|NW Taumarunui|NW Te kauwhata|NW Te Kuiti|NW Te Puke|NW Te Rapa|NW Thorndon|NW Tokoroa|NW Turangi|NW Victoria Park|NW Waikanae|NW Waihi|NW Waipukurau|NW Wairoa|NW Waitara|NW Waiuku|NW Whanganui|NW Wellington City |NW Westend|NW Whakatane|NW Whangamata|NW Whitby|NW Willis Street Metro|NW Alexandra|NW Ashburton|NW Bishopdale|NW Blenheim|NW Centre City|NW Cromwell|NW Durham Street|NW Elles RD|NW Fendalton|NW Ferry Road|NW Gardens|NW Gore|NW Halswell|NW Hokitika|NW Ilam|NW Kaiapoi|NW Kaikoura|NW Lincoln|NW Mosgiel|NW Motueka|NW Nelson City|NW Northwood|NW Oamaru|NW Prestons Road|NW Rangiora|NW Ravenswood|NW Rolleston|NW St Martins|NW Stanmore|NW Stoke|NW Three Parks|NW Timaru|NW Temuka|NW Waitaki|NW Waimate|NW Wanaka|NW Westport|NW Wigram|NW Windsor|NW Winton|NW Queenstown|PNS Albany|PNS Botany|PNS Cameron Road|PNS Clendon|PNS Glen Innes|PNS Hastings|PNS Hawera|PNS Henderson|PNS Lower hutt|PNS Kaitaia|PNS Kapiti|PNS Kilbirnie|PNS Mangere|PNS Manukau|PNS Masterton|PNS Mill Street|PNS Napier|PNS New Plymouth|PNS Ormiston|PNS Palmerston North|PNS Papakura|PNS Papamoa|PNS Petone|PNS Porirua|PNS Pukekohe|PNS Rotorua|PNS Sylvia Park|PNS Tamatea|PNS Taupo|PNS Tauriko|PNS Te Awamutu|PNS Upper Hutt|PNS Wanganui|PNS Westgate|PNS Whakatane|PNS Blenheim|PNS Dunedin|PNS Hornby|PNS Invercargill|PNS Moorhouse|PNS Northlands|PNS Queenstown|PNS Rangiora|PNS Riccarton|PNS Richmond|PNS Timaru|PNS Wainoni|4 Sq Darfield|4 Sq Diamond Harbour|4 Sq Methven|4 Sq Russell|4 sq Mapua|4 sq Alpine|4 Sq Arrowtown|4 Sq St heliers|4 Sq Cambridge|Henry's Wakatipu|Henry's Moorhouse|Henry's Albert|Henrys Timaru/northtown|Henry Wigram|Henrys 3parks Wanaka|Henrys Alphine|NL Albany|NL Ashburton|NL Blenheim|NL Botany Town Centre|NL Cambridge|NL Dunedin City|NL Dunedin George St|NL Featherston Street|NL Gisborne|NL Gore|NL Greymouth|NL Hamilton Central|NL Hastings|NL Hawera|NL Henderson|NL Hornby|NL Invercargill|NL Kaitaia|NL Kerikeri|NL Levin|NL Lower Hutt - Queensgate|NL Lunn Ave|NL Lyall Bay|NL Manukau Supa Centa|NL Masterton|NL Matamata|NL Moorhouse|NL Mt Maunganui|NL Napier|NL Nelson|NL New Lynn|NL New Plymouth|NL Newmarket|NL Northlink|NL Northwood|NL Oamaru|NL Ormiston|NL Palmerston North|NL Papakura|NL Paraparaumu|NL Porirua|NL Pukekohe|NL Queenstown|NL Rangiora|NL Riccarton|NL Richmond|NL Rolleston|NL Rotorua|NL Royal Oak|NL Silverdale|NL St Lukes Mega Centre|NL Sylvia Park|NL Taupo|NL Tauranga|NL Tauriko|NL Te Awamutu|NL Te Rapa|NL Thames|NL Timaru|NL Tory Street|NL Upper Hutt|NL Wairau Park|NL Warkworth|NL Westgate|NL Whakatane|NL Whanganui|NL Whangarei|M10 Albany|M10 New Lynn|M10 Porirua|M10 Warkworth|M10 Whangaparoa|M10 Upper Hutt|M10 Petone|M10 Dunedin|M10 Queenstown|M10 Wanaka|M10 Invercargil|FC Barrington|FC City Market|FC Cromwell|FC Geraldine|FC Green Island|FC Greytown|FC Leamington|FC Mangere Bridge|FC Merrivale|FC Nelson City|FC Omokoroa|FC Otahuhu|FC Oxford|FC Papamoa|FC Picton|FC Prebbleton|FC Queenstown|FC Ranui|FC Richmond|FC Ruakaka|FC Takaka|FC Te Anau|FC Te Ngae|FC Waimauku|FC Westport|SV Avondale|V Cambridge|SV Cannons Creek|SV Featherston|SV Lyttleton|SV Mandeville|SV Paetiki|SV Parkwood|V Renwick|SV Tinwald|SV Waihi|SV Woburn|PB Tech Albany|PB Tech Auckland Uni|PB Tech Christchurch Central|PB Tech Glenfield|PB Tech Hamilton|PB Tech Henderson|PB Tech Hornby|PB Tech Manukau|PB Tech New Plymouth|PB Tech Penrose|PB Tech Queen Street|PB Tech St Lukes|PB Tech Tauranga|PB Tech Wellington|PB Tech Petone|PB Tech Auckland airport|PB Tech Palmerston North|